Search Page Views and Visitor Demographics of Any Site with Google Ad Planner

Search Page Views and Visitor Demographics of Any Site with Google Ad Planner

Google Ad Planner is a very useful tool for advertising agencies to help them learn more about websites – you plug in the name of the site and the advertising planner will show you useful data about that site.

Google Ad Planner
Google Ad Planner

For example, you know about monthly page views (per country), unique visitors, impressions per day, average time spent by visitors on site, and visitor demographics such as age, gender, income, education, etc.

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Web statistics comparison of some technical websites

In addition to demographics, you will also learn about the different categories of topics covered by a particular website, which types of ad formats are accepted on the site and other related sites – this part is almost similar to Google Trends but the website In Ad Planner, you can move on to the web statistics of these other sites.

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Google Ad Planner is available to a select agencies by now, but the good news is that anyone with a Google Account can use this “very useful” tool. It does not matter if you are an advertising agency or not.

If you display statistics on your site, you can also include demographic data from Ad Planner because it will definitely make the right caller to the support advertiser. To find out more, visit the AD Planner Support Site.

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